Sherri-Lee, the founder of Balsam Way, has been a figure in cloud-based bookkeeping for the last decade, embracing it thoroughly since 2015. She focused her practice on the niche of Craft Brewing. Sherri-Lee was annually featured on the Insightful Accountant's top 100 list from 2018 - 2023, and was honoured as the Top International ProAdvisor (Americas) in 2022 and was named the 2021 CPB Leader of the Year.

Sherri-Lee has significantly contributed to the development of various accounting applications; her keen insights and constructive feedback have been crucial in enhancing user interfaces and functionalities, ensuring these tools effectively meet the evolving needs of her peers. Continuously seeking ways to innovate and improve, Sherri-Lee is committed to ensuring that her clients and peers always have access to the best tools and practices in the industry.