Pricing can be one of the most daunting aspects of running a bookkeeping business, but it’s also the key to creating a profitable and sustainable practice. This interactive panel will share proven strategies for pricing with confidence, delivering exceptional value, and maximizing profitability.

Attendees will gain insights into various pricing models that work, tips for communicating value to clients, and strategies to overcome common fears about price increases or client pushback. Whether you’re deep in the weeds managing client accounts or focused on the big-picture growth of your business, this session will equip you with actionable steps to align your pricing strategy with your business goals while strengthening client trust and satisfaction.

By the end of this session, you’ll leave with the knowledge to analyze and improve your current pricing, confidently articulate your value, and ensure your practice achieves high margins and long-term success.

Learning Objectives:

• Analyze and evaluate various pricing models (e.g., hourly, flat-rate, value-based, and tiered) to determine the best fit for your bookkeeping practice and business goals.
• Develop confident communication strategies to articulate your value, address client objections, and navigate price increases effectively.
• Understand and apply profitability-driven techniques to align pricing strategies with sustainable business growth while building stronger client trust and relationships.